Giving Back
Giving back to our community is woven into the fabric of who we are. We realize we are a small part of a larger whole. When we do our small part, it contributes to the betterment of everyone. We don’t want to just say we care, we want to act on it. We believe in abundance over scarcity — the concept that there is more than enough to go around for all. Life does not have to be a zero sum game.
Our Trail Series™ t-shirts represent some of the best rides the U.S has to offer mountain bikers. In an effort to support all the hard work that goes into maintaining these fan faves, we donate 1% of our profits to local trail organizations doing the heavy lifting to keep these trails awesome.
Trips for Kids also does incredibly inspiring work. They “provide transformative cycling experiences through a network of chapters that promote healthy, recreational lifestyles, environmental awareness, and personal empowerment for young people of all communities, especially those most in need.” They are helping to nurture the love of biking for the next generation.
By purchasing our gear, you are helping to contribute to these excellent causes.